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Logo Evolution

News | November 23, 2021 | By DZUNGSRT & ASSOCIATES
Logo Evolution

Dzungsrt & Associates LLC are proud to announce the launch of the new company logo as part of the ongoing evolution of our brand.

Our business has grown and evolved over the last 20 years. Our old logo did a really great job since our beginning, but we felt the time has come to move on. We have refreshed our logo to reflect who we are today and to symbolize our future.

Without going far from the old identity, we retain the logo’s core element, the iconic sailing ship, and add a third yellow sail, subtly placed next to the two existing sails. Smaller in shape yet brighter in colour, the newly added sail serves as a representation for the upcoming generation of lawyers, who are the “hidden gems” that would take on the legacy of the firm. Symbolically, the yellow colour of the newly added sail and the red colour of the existing ones together resemble a glorious flame that denotes the ongoing dynamism and passion. Also, the new font has been changed into a simpler typeface of Sans-Serif to express the modern mindset and to improve the readability of the full name of the firm.

You will see our logo change immediately on our digital presence, and in the upcoming months, we will be updating our physical assets such as signatures, name card, website as well.

With this, we aim to present ourselves better and cater you with better services in times to come. We hope that you like this new look of Dzungsrt & Associates LLC.

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